At Everglades University, We Have Statistical Resources Which Are At Your Immediate Disposal Through Our LIRN Database Platform.
Business Market Research Collection (ProQuest): This electronic platform provides for students a wide range of resources when conducting business based research such as Hoover’s Company Profiles, OxResearch, etc. Through this resource, students will have access to company overviews, market forecasts, and much more. Utilizing this resource pretty much follows the standard ProQuest Search Format as outlined on the LIRN Support Page. The only difference is that the Advanced Search Feature will allow users to narrow search results to specialized reports.
DemographicsNow (Gale): This electronic resource specializes in statistics relating to census and population data. DemographicsNow follows a different search formula than the traditional Gale Resources. The following tutorial Videos below will demonstrate the capabilities and features of this electronic resource.
Analyzing Market Size and Demographics
This tutorial will show you how to use Gale’s DemographicsNow to analyze the demographics, attitudes, and spending habits of consumers in any geography in the US so that you can make the right choices for your business.
This tutorial will show you how to use DemographicsNow’s Maps to visually understand a current or potential market and its consumers.
Business & People – Assessing Market Risk
DemographicsNow: Business & People – Choosing a Business Location
This tutorial will show you how to use data from a variety of reports and maps within DemographicsNow to help make an informed choice about where to locate a new or expanded business.
DemographicsNow: Business & People – Finding Your Competition
This tutorial will show you how to use DemographicsNow: Business & People to identify and research your competition so that you can develop an edge in your marketplace.